Hilton
Travel with Purpose: Sustainability Communications & Report
What We Did
- Creative Strategy
- PDF Digital Design
- PowerPoint Design
- Infographic Design
- Illustration
- Collateral System
- Social Media Graphics
- Web Graphics
- Accessibility / ADA PDF
A leader in sustainability reporting, Hilton collaborated with IOP again to produce the 2023 Travel with Purpose Report and communications, sharing how they strive to integrate sustainability into each aspect of their business. The report tracks progress against Hilton’s 2030 Goals which align with the UN SDGs, integrates the requirements of GRI, SASB and TCFD, and includes detailed performance tables and an assurance statement.
As reporting evolves, Hilton again looks to be a leader, partnering with IOP to create an innovative suite of sustainability communications, streamlining the report to meet stakeholders’ preferences for concise, digestible formats. The Travel with Purpose Report links to a collection of supporting resources showcasing their strategy, goals and initiatives, including documents on Stakeholder Engagement, “Meet with Purpose”, “LightStay”, the 2030 Goals snapshot, and more. We also produced a scannable summary Highlights PDF as well as a PowerPoint to create a cohesive package of media for stakeholders that is housed on the company’s Sustainability and ESG online hub.
IOP built a modular design system and created custom illustrations that work in tandem to tell stories at a glance. IOP designed several complex infographics, including one that exhibits the sustainable practices inside and outside each component of Hilton’s hotels, as well as one that demonstrates the intersection of the high-level initiatives, programs, people, and partnerships driving the company’s Travel with Purpose strategies. These infographics visually showcase Hilton’s commitment to their 2030 goals.
Hilton’s prior work with IOP won best Large Cap ESG Report of the year from IR Magazine in the 2024 awards, second year in a row, and was recognized in the ESG Awards, American Graphic Design Awards, the League of American Communication Professionals, and in Green GOOD DESIGN’s sustainability awards.
Download the full report and the suite.