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Playing the Long Game: Why Businesses Won’t Abandon Sustainability 

March 4, 2025

Sustainability remains a strategic imperative for businesses, despite political shifts. IOP Principal and Co-Founder, Michelle M. Marks, spoke with Reuters Events about why that is and how smart businesses are navigating these uncertain times.  

The business case for sustainability remains compelling — from operational efficiency and cost savings to maintaining competitive advantage and meeting customer expectations. Smart companies understand that sustainability is integral to long-term success, regardless of short-term political headwinds. 

“I haven’t seen wholesale abandonment… Rather, companies are focusing their efforts on the things they can actually affect,” Michelle tells Reuters. “Smart companies dedicated to long-term thinking will not swing wildly—they stay the course.” 

Download your free copy of the full whitepaper here.

Norwegian Cruise Lines & Hilton Shortlisted for Best ESG Reporting

January 28, 2025

We’re proud to share Norwegian Cruise Lines’ 2023 Sail & Sustain Report as well as Hilton’s Travel with Purpose Report have been shortlisted for Best ESG Reporting at IR Impact‘s 2025 Awards. The IR Awards serve as an important benchmark for companies doing the best investor relations in the US. THis is Hilton’s third consecutive year included. Winners will be announced in March.

Michelle M. Marks to moderate ESG Reporting Panel

November 7, 2024

3BL, a leading sustainability and social impact communications partner is convening a session in Charlotte on December 11, 2024 to discuss ESG Reporting, the business communities response to Hurricane Helene and more.

The session on environmental, social and governance (ESG) reporting practices will include perspectives from Meredith Bandy, vice president of investor relations and sustainability at  Albemarle Corporation, and Emily Vesling, director of sustainability at Trane Technologies. Moderator Michelle M. Marks, managing partner at Ideas On Purpose, will lead the discussion, which is aimed at demystifying how companies are approaching the transition from voluntary to mandatory disclosure.

The event is free; registration is required.

Hilton Wins in 2024 Green GOOD DESIGN Sustainability Awards

July 24, 2024

Green GOOD DESIGN Sustainability Awards’ goal is to bestow international recognition to those outstanding individuals, companies, organizations, governments, and institutions that have forwarded exceptional thinking and inspired greater progress toward a more healthy and more sustainable universe. IOP is honored that Hilton’s 2022 ESG Report was included in the Green Corporation category, only two companies were selected. These prestigious international awards are sponsored by The Chicago Athenaeum Museum and The European Centre for Architecture Art Design and Urban Studies. We are among great company!

Hilton Wins Best ESG Report of the Year, Again!

April 1, 2024

Another year, another IR Magazine win for our clients. We’re thrilled Hilton’s 2022 ESG Report won the Best ESG Reporting (large cap) award for the second year in a row in IR Magazine’s 2024 Awards. The Awards serve as a vital benchmark for leading companies in the US. The Hilton team received several awards and we are thrilled to continue to support their reporting efforts.

See the Report  

Communicating ESG Effectively in Today’s Polarized Environment

January 4, 2024

What does 2024 hold for communicating ESG? IOP’s co-founder Michelle Marks spoke with Reuters on the topic ahead of their Responsible Business event: 

“As companies are reporting and communicating on these topics, it will be more important than ever to tie sustainability and ESG to the business and the way they operate,” says Marks. “Sustainability is not just ‘eco this’ and ‘green that;’ it is actions legitimately helping company performance.”

Download your free copy and read the full whitepaper: https://1.reutersevents.com/LP=36299 

Climate Communications Panel

November 10, 2023

On November 9th, our own Nicole Loher, moderated a panel and roundtable at the annual Self-Care Learning and Discovery Series hosted by the Self-Care Trailblazer Group and the White Ribbon Alliance. The session explored the intersection of self-care and climate change, with a focus on what’s working in the realm of climate communications, public and private partnerships, and dive into climate-resilience resources. Her key takeaways:

  • Mitigation and adaptation need equal monetary support and general attention to facilitate a just transition.
  • There is no single “catch all” solution to supporting underrepresented communities, yet there is a consensus that underrepresented communities need to be more frequently considered in health-related mitigation and adaption conversations.

Sustainability Communications at Zero100’s Forum 2023

March 21, 2023

Nicole Loher, a Sustainability/ESG Content Strategist & Writer at IOP, gave a keynote on the future of sustainability communications at @Zero100’s Forum 2023, an annual gathering of Chief Operating Officers and Chief Supply Chain Officers from the world’s largest companies — all of whom are at the forefront of building the next generation of global supply chains.

Leaving the event, Nicole had a few takeaways:

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