The redesigned, replatformed UTC.com creates a simple hierarchy where users can quickly find the area the best serves their interests. And, it tells the story of the innovation driven corporation comprised of four multi-billion dollar businesses, each a complicated story in its own right. The IOP-led team redesigned and rebuilt the site from the ground up. This long-time partnership of client and agencies — IOP for UX and visual design, DataArt for development and Atlantic 57 for content— yielded a revitalized, essential resource for all users.
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