LYCRA
Sustainability Report
What We Did
- Creative Strategy
- Content Strategy & Writing
- Frameworks Advisory
- PDF Digital Design
The LYCRA Company, a global leader in developing sustainable and innovative fiber and technology solutions, again partnered with IOP to strategize, write and design their annual Sustainability Update. Before starting the report, we did a gap analysis to see where the company could move toward soon-to-be-required CSRD reporting. In addition, the report details LYCRA’s progress toward established goals in a Global Sustainability Scorecard, maps to the UN SDGs, and includes their first SASB Index.
IOP developed the theme Turning ambition into impact to signal LYCRA’s commitment to sustainability, making a valuable impact in their industry, and holding themselves accountable to positive change. There is a focus on product innovation to reduce environmental impact, and the design reinforces the messages. Dynamic design elements echo LYCRA’s fiber process and original photography features farmers and LYCRA bio-based products. Pull-quotes and infographics complete the story of LYCRA as a partner that practices their values and builds trust with their customers. Uniquely, the report includes a glossary of terms to help employees and other stakeholders with industry and sustainability jargon.
